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Web Design Process

Every project – and every website – I work on has different objectives. My goal is to make sure that your website meets those objectives. Here’s the five step process I use to make sure that happens.

1. Discovery

Before I can design your website, I need to figure out what you’re trying to accomplish. This crucial step helps map out project goals and gets me familiar with your business. The discovery phase aims to clearly define the project’s scope and uncover the insights that will help me in the next stages of my process.

2. Experience: Architecture & Wire-Framing

With the information that I learn in discovery, I sketch out wire-frames for your website’s architecture. I take into account what you’d like your website visitors to do and help organize your website’s content to accomplish those goals. Great websites solve visitor problems and questions, but they also make managing and marketing your business easier.

3. Design

Once I have a rough framework for where everything should be located on your new site, I get right into the design phase. I use programs like Photoshop and Illustrator to mockup the design of your WordPress site. All of this happens before anything is actually coded. My goal here is to communicate visually in a way that connects with your website’s visitors and accomplishes your site’s goals. I’m a perfectionist. I’ll get your website looking amazing – down to the very last pixel.

4. Development & Testing

Once you’ve received your design mockup and you’re satisfied with the results, I jump into the coding phase. I take your website design and transform it into a live, functioning web space. This is also where I build in WordPress-specific features like custom post types and plug-ins. I’ll work out revisions and any final bugs before the site is ready to launch. The final product will be a WordPress website designed and coded to measure up against the world’s best websites.

5. Launch

Now that everything has been tested and approved, it is time to launch your website. Site launches can sometimes be tricky. I will help guide you through this process so you can have a smooth and successful launch.

After Launch Considerations

As much as I love launching new websites, I have an appreciation for the amount of work it takes to get visitors to keep coming back to your site. Once your website launches, you may find yourself needing help with inbound marketing or site maintenance and backups. I’ve got you covered there too.

If you’re ready to discuss your project or if you have questions that you’d like to send my way, feel free to shoot me an e-mail via the Contact page.